Advertising Agency & Creative Services

Creating momentum for your business

Advertising involves the process of developing strategies such as ad placement, frequency, etc. Advertising includes the placement of an ad in such mediums as newspapers, direct mail, billboards, television, radio, and of course the Internet. Advertising is the largest expense of most marketing plans.

Marketing is the planning of steps to bring your business and your customers together. Marketing is planned activities to bring buyers and sellers together. Marketing includes advertising, market research, media planning, public relations, product pricing, distribution, customer support, sales strategy, and community involvement.

Creativity is the art of creating and designing memorable and action-oriented visual messages. Generic ads bring generic results. The Idea People only works with company advertising that is developed for results.

Advertising services offered by The Idea People

• Accurately identifying and profiling your target market
• Research and creation of a marketing and advertising plan
• Creation of advertising goals, budget and return on investment
• Creation of all needed advertising elements for the plan to be a success
• Magazine and print ad design, placement and distribution
• Broadcast (radio/tv) commercial writing, voiceover, and video production
• Broadcast placement and distribution
• Billboard, public transit, event advertising
• Internet, pay-per-click, billboards, Facebook, LinkedIn, social media