by Jay Joyce - May 16, 2018Marketing vision is the hardest component of professional marketing because it involves us and the client to look beyond budgets and deadlines and into a space to see what we want to be, and not how to get there.
How a Voice Search Agency Can Optimize Your Content
by Jay Joyce - May 05, 2018Voice search SEO is a local search marketing tactic that digital marketing leaders like The Idea People are using to propel local businesses and local franchises to the top of device-specific voice searches.
by Jay Joyce - Apr 20, 2018Nothing replaces solid experience from “been there and done that” when it comes to a true and honest understanding of the science behind local SEO and content optimization. It can’t be faked and it can’t be covered up.
by Jay Joyce - Apr 03, 2018The genius of modern content marketing includes story structure, correct facts, emotion and a genius that can only be found inside each one of us. Mix that with passion and creativity and you’re unstoppable as a content genius.
by Jay Joyce - Aug 10, 2017Google has many technology products out there, and for marketers it can seem like the constant updates and new algorithms are a constant battle. Well, it is. In order to succeed with modern digital marketing, you have to be prepared to constantly reinvent and remarketing your content for your audience, and that’s where Google AdWords can help.
How the Snap Map Could be Used for Small Businesses
by Jay Joyce - Jun 28, 2017It’s no lie, Snapchat’s new Snap Map is creepy… and scary accurate. But ignoring all the stalking and ways that people could abuse the map, it still has value for businesses. While the feature is still new, there are still some methods of marketing we think it can tap into.
by Jay Joyce - May 30, 2017Out with the old and in with the new – a phrase that has sculpted the world we live in. But it’s time to start defining what is ‘new’ and what is ‘old’. What if we told that you Twitter repurposed the hashtag symbol? That this ‘old’ symbol was actually transformed, not from a redesign, but from repurposed thinking?