by Jay Joyce - Feb 20, 2018Progressive web application (PWA) development has blurred the traditional lines between native mobile apps and regular websites and web pages. Users get the same experience online with a PWA but no need for downloads or installs!
How the Snap Map Could be Used for Small Businesses
by Jay Joyce - Jun 28, 2017It’s no lie, Snapchat’s new Snap Map is creepy… and scary accurate. But ignoring all the stalking and ways that people could abuse the map, it still has value for businesses. While the feature is still new, there are still some methods of marketing we think it can tap into.
by Jay Joyce - May 22, 2016Google has just unveiled an exciting new technology that allows Android mobile app developers here at The Idea People to seamlessly connect web links to places inside your Android apps.
The Beginner’s Guide to Apple App Store Optimization (ASO)
by Bill McCown - Feb 11, 2016A of mid-Joly, 2015, there are over 1.5 million apps in Apple’s app store. With so much competition in the mobile app marketplace, how can you be sure your application is found? “Successful app store optimization shares some techniques with a good inbound marketing search engine optimization strategy,” said Wesley Farnham, Chief Digital Strategist for […]
IoT in Charlotte – Digital Sensation or Digital Catastrophe?
by Jay Joyce - Aug 20, 2015There have been some fairly involved discussions around board rooms and our conference room about the Internet of Things here in Charlotte. “How do we adopt the IoT technologies? Where are the efficiencies? What can it do for my service-based company?” Our official IoT agency position here at The Idea People is that by the year […]
by Jay Joyce - Jun 17, 2015We’re super excited to tell you about our latest foray into cutting-edge technology: 3D printing! We recently acquired a CubePro Duo from Cubify, and our first experiment involves a box and a troll…