by Jay Joyce - May 22, 2016Google has just unveiled an exciting new technology that allows Android mobile app developers here at The Idea People to seamlessly connect web links to places inside your Android apps.
by Bill McCown - May 01, 2016Successful digital marketing agencies, like The Idea People, are proactively pivoting with branding projects to control client spin, reputation and image while preserving vital sales channels.
Is Growth Hacking Good for Your Digital Marketing Effort?
by Jay Joyce - Apr 19, 2016It’s a relatively new buzzword thrown into the mix of digital marketing and it is primarily used by startups and new companies with zero to no marketing budget or experience.
by Jay Joyce - Apr 10, 2016The Idea People are developing algorithmic associations between customer behaviors, predictive analytics and projected digital channel growth to deliver a more scientific approach to marketing in the digital space.
Video Marketing: The Best Way to Capture the Zero Moment of Truth
by Bill McCown - Mar 04, 2016No, “Zero Moment of Truth” isn’t the name of the next James Bond film; it’s Google’s term for the point in the buying cycle that a consumer researches a product prior to purchasing it. After gaining awareness of a product, this is the most important step for the seller to capitalize on. How Can Marketers […]