CONTENT MARKETING

It's a fast-paced flurry of new content platforms, the latest trend of the moment and an onslaught of game-changing strategies. At the heart of our content marketing strategy is simple story telling. Readers and customers like stories...it humanizes a brand and Google enjoys indexing the long tails. Organic story telling without over saturation.

Content Marketing Strategy

We have a graphic in our Content Studio, "Words are hard." Indeed, they can be. But the right words come from creative minds guided by the right content strategy. And strategy is the license to create those words for the right channels and places.

Content Marketing Calendars

A content calendar moves strategy onto a pre-planned platform of topics and timelines. We assure steady content stream deliveries like a finely-seasoned breadcrumb trail. Hansel and Gretel only wish they had one of our content calendars.

Parallel
Content

We developed the term 'parallel content' to serve as content that lives next to a primary content stream. For example, we write about driveway maintenance for a garage door client. Or fun summer escapes for children on behalf of an OB/GYN client.

Social
Consciousness

Social consciousness content marketing aligns your brand with community organizations and local lifestyles. Brands have a responsibility to react along with their customers. This style of content makes you "shareable" and "likable."

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