Web Design Launch for Advantage Software

by Wesley Farnam - Oct 23, 2014

Charlotte web design company The Idea People is proud to announce the launch of a new website for Advantage Software, an agency management software company based in Mooresville, NC. Since 1977, Advantage Software has been committed to delivering market-leading agency management software that empowers companies and their partners to improve business processes.

"Advantage Software has built a reputation for making agencies more efficient, productive and profitable. We wanted to implement a web design that reflected just how intuitive and easy-to-use their product is," said Jay Joyce, president of The Idea People.

Better, Stronger, Faster!

At The Idea People, we believe that web design, and especially responsive web design, should be built around your brand's most valuable asset – its content. Fortunately, we had a wealth of content to work with in redesigning the Advantage Software website. Let's take a look at the site's new navigation:

Advantage – The "Advantage" vertical is comprised of 10 different topics that cover the full range of the company's agency management software. Ultimately, this page is focused on giving potential customers a tour of the software. Using screenshots and feature lists, we demonstrate how the software's browser-based modules allow staff and clients to communicate, collaborate and access information via desktop, laptop, tablet or other mobile devices.

Services – Software alone is just a tool, but when backed by professional services designed with your success in mind, it becomes a powerful agency management system. This page highlights Advantage Software's services, which include implementation, training, ongoing support (software and technical), consulting, disaster recovery, user group access, software enhancements and custom programming.

News – The "News" section provides information about recent software updates and releases. To make the information you're looking for easier to find, we've provided a list of categories on the left to filter out blog posts and news updates that don't pertain to your needs.

Communities – The Advantage User Portal delivers information to you and your staff on the software you use every day. The "Communities" page provides information on the User Portal and Users Group, which allow access to pending enhancements, important announcements, answers to commonly asked questions, technical and software documents, training materials and users guides, key contacts and partner information.

Training Center – The Advantage University Training Center in Mooresville allows you to train in a focused environment – completely dedicated to your training success. This page provides a tour of the facility and what you can expect from taking courses with their certified trainers.

About Us – Advantage Software has been in the game for over 30 years. The "About Us" section provides detailed information about their company and its history, as well as testimonials from clients and biographies on the company's leadership.

Partners – Advantage Software's philosophy is to integrate their software with other products that their clients use, and invest in strong industry partnerships. The "Parters" page highlights their consulting partners as well hardware, software and service partnerships.

Contact Us – Well, this is pretty self-explanatory, isn't it? The "Contact Us" page provides all the necessary information you'll need to get in touch with Advantage. We provide locations and addresses as well as an easy-to-use contact form for enquiries.

Our Web Design Focus

“The Idea People create clean, professional web designs with an emphasis on user experience, visitor conversions and creating targeted content,” added Joyce. “Our web design process is a solid solution for any business looking to increase its Internet presence.”

We give your website design the opportunity to stand apart, attract the right traffic, provide a better user experience and help convert traffic into customers.

Interested? Our Charlotte web design and development team is experienced and professional. Let’s talk. Contact usemail, or call Jay Joyce at 704.398.4437.

Wesley Farnam
The Idea PeopleThe Idea People