Web Design Launch for LEC Media

by Wesley Farnam - Jan 08, 2015

Charlotte web design company The Idea People is proud to announce the launch of a new website for LEC Media, a video production company based here in the Queen City. LEC Media is a team of creative professionals who believe in a capturing the human experience and delivering it via high-quality video.

Their approach to video marketing creates a powerful connection between your business and its audience. LEC Media's creative storytellers, videographers and editors have the skills to share your message and personality in a way that customers can relate to.

Highly Focused, Extremely Relatable

At The Idea People, we believe that web design, and especially responsive web design, should be built around your brand's most valuable asset – its content. Fortunately, we had a wealth of content to work with in redesigning the LEC Media website, including their impressive portfolio. Let's take a look at the new navigation:

Our Agency – "Think of your happiest memory. What makes that memory so powerful? It’s a collection of the images, the sounds, the expressions, the colors, everything your brain could possibly remember about a time in your life that made you 'feel.' That is what LEC Media creates." The "Our Agency" page spells out LEC's mission statement and their philosophy on video production. Levi Lankford, a Sr. Content Writer & Marketer with The Idea People, sat down with the staff of LEC to craft a statement that was true to the company and their goals.

What We Do –Pretty self-explanatory, right? The "What We Do" page details the various services that LEC Media provides. Each individual page includes a description of the service, as well as a video from their portfolio:

Corporate videos – Marketing videos – Client testimonial videos – Trade show videos – Instructional videos – Training videos – Video search engine optimization – Motion graphics and 3D animation

Portfolio – The portfolio section will allow for LEC Media to showcase their work for clients and provide case studies are companies and industries. You can also view their extensive library of videos on YouTube.

Video Blog – Speaking of videos, the "Video Blog" page will allow for personal video updates about projects and events involving LEC Media, as well as the video production industry at-large.

Contact Us – "You know what we are about and what we believe; now we want to get to know you. We want to know why you got into the business and what drives you. We aren’t just marketing your business, we’re marketing you. When customers connect with you and your beliefs, you create a strong, loyal customer base." The "Contact Us" page provides all the necessary information you'll need to get in touch with LEC Media. We provide maps and addresses as well as an easy-to-use contact form for enquiries.

Our Web Design Focus

"The Idea People create clean, professional web designs with an emphasis on user experience, visitor conversions and creating targeted content," said Jay Joyce, president of The Idea People. “Our web design process is a solid solution for any business looking to increase its Internet presence.”

We give your website design the opportunity to stand apart, attract the right traffic, provide a better user experience and help convert traffic into customers.

Interested? Our Charlotte web design and development team is experienced and professional. Let’s talk. Contact usemail, or call Jay Joyce at 704.398.4437.

Wesley Farnam
The Idea PeopleThe Idea People