Ah, the Super Bowl. It's a time to worship a gaggle of entitled millionaires as they concuss each other for three hours, in-between commercials that cost $4.5 million and a halftime show sponsored by Pepsi. We all know the real highlight of this year's event was that bombastic Katy Perry performance with Lenny Kravitz, Missy Elliott and those dancing sharks, but there were a few Super Bowl commercials worth talking about too, I guess.
Honestly, this wasn't a great year for Super Bowl ads, but at least we're moving away from the sexism and irritating tropes (like bikini babes and nagging wives) that typically plague these kinds of commercials. instead, we got a bunch of ads about being a better person – even sleazy ol' GoDaddy went with an ad about a small businessman working during the Super Bowl to chase after his dream. As one of Charlotte's best web design and digital marketing agencies, we thought we'd highlight some of Super Bowl 49's most noteworthy commercials – in the name of marketing and such!BUDWEISER® – “Lost Dog”
Puppies. Clydesdales. Wolves. A cover of The Proclaimers' “(I Would Walk) 500 Miles." Cheap, watered-down yeast seltzer. This Budweiser commercial has it all!SNICKERS® – “The Brady Bunch”
In this special episode of The Brady Bunch, we find out what happens to Marcia and Jan when they’re hungry. Let’s just say it’s not pretty.T-MOBILE® – "One-Up"
Now with T-Mobile, every wi-fi connection works like a T-Mobile tower. So you can call and text anywhere there’s a wi-fi connection. Even in underground places, like Chelsea Handler's subterranean petting zoo. Or Sarah Silverman's underground hydroponic kale garden.LOCTITE GLUE® – "Positive Feelings"
When you have the right glue, you have no worries. Also, when you have the right fanny pack, you are the undisputed Ruler of the Universe. #TheMoreYouKnowCLASH OF CLANS® – "Angry Neeson 52"
In this ad, Liam Neeson adopts the serious persona of his character from the Taken series as he plots revenge on one of his online-gaming rivals.NATIONWIDE® – "Make Safe Happen"
OK, so this isn't one of the best commercials – but it is the most WTF-worthy. Did you know that a kid could die from eating dishwasher soap packets? Because that totally happens in this commercial. Easily the most depressing TV spot of this year's Super Bowl, Nationwide's "Make Safe Happen" inspired a torrent of memes on Twitter of people reacting to the death of the "Nationwide Kid."
The Idea People, Charlotte’s leading web design and digital marketing agency, can make sure your brand never missteps with a weird, depressing TV spot. If your business needs creative ideas that connect with consumers and doesn't traumatize them, contact Jay Joyce with The Idea People at firstname.lastname@example.org or call 704-398-4437.