by Jay Joyce, President/Chief Digital Officer - Nov 24, 2015The goals of the website design and user experience should really govern whether your website is developed with a nod toward responsive or adaptive design.
by Jay Joyce, President/Chief Digital Officer - Sep 10, 2015The Idea People are excited to announce that agency director Bill McCown has obtained his Certified ScrumMaster® (CSM) designation. A Certified ScrumMaster® helps project teams properly use Scrum, increasing the likelihood of the project’s overall success.
by Jay Joyce, President/Chief Digital Officer - Jul 30, 2015Digital marketing companies are squawking about the virtues of video production as new information surfaces about the importance of video content. “It amazes us that ‘digital marketing companies’ are just now touting the value of mixing in video production as an equal element to content writing,” says Jay Joyce with The Idea People. “We don’t […]
by Jay Joyce, President/Chief Digital Officer - Jul 21, 2015We recently completed work on a new responsive website for Kensington Capital Advisors, a Charlotte-based independent financial advisory firm specializing in the analysis, structuring and execution of derivative products and structured financing solutions.
by Jay Joyce, President/Chief Digital Officer - Jul 07, 2015We ask ourselves often, “where are we going next? What is the next world we can conquer? How do we grow the next generation web agency?” Without a doubt, this is where all of our experience kicks in. 21 years of experience that creates a whirlwind of forward momentum. That’s what we like.
by Bill McCown - Jun 30, 2015The world wide web is awash with worthless, wordy websites. Every second another blog article, think-piece or “hot take” carelessly compounds the cacophony of content. How can your brand stand out from all the online noise? Simple: relevant, engaging content.
by Bill McCown - Jun 24, 2015The digital world is undergoing a mobile revolution. Every day more and more web traffic is generated by mobile devices. Web design used to be a relatively simple undertaking: everyone had around the same screen size and approximately the same computing capabilities.