by Jay Joyce, President/Chief Digital Officer - Feb 24, 2019What if there were new tools that could help your business reinvent how you produce your widgets and get them to your customers faster and less expensive? And this made you more money and kept your customers happy. Would you then consider adopting these tools?
Now is the Best Time to Be in the Web & Development Business
by Jay Joyce, President/Chief Digital Officer - Jun 21, 2018Heavy lifting web development work ties your internal servers with your website, cloud hosted applications and third party business software platforms. Think Microsoft Dynamics meets AWS meets Epicor meets Salesforce at the click of a mouse. It’s what we do.
by Jay Joyce, President/Chief Digital Officer - Jul 27, 2017Pay per click advertising is one of the best ways to boost your SEO and to increase the exposure your brand needs to get your name out there. But let’s take a step back. What is SEO? Well, it stands for “Search Engine Optimization”. Why is this so valuable? If you have a website for your service or product, you want to attract customers to your site.
by Jay Joyce, President/Chief Digital Officer - May 30, 2017Out with the old and in with the new – a phrase that has sculpted the world we live in. But it’s time to start defining what is ‘new’ and what is ‘old’. What if we told that you Twitter repurposed the hashtag symbol? That this ‘old’ symbol was actually transformed, not from a redesign, but from repurposed thinking?
by Jay Joyce, President/Chief Digital Officer - May 22, 2016Google has just unveiled an exciting new technology that allows Android mobile app developers here at The Idea People to seamlessly connect web links to places inside your Android apps.
by Jay Joyce, President/Chief Digital Officer - May 17, 2016The CMO and the CIO used to clash over who owned the company website. Today, digital disruption affects both professionals in very different ways.
Is Growth Hacking Good for Your Digital Marketing Effort?
by Jay Joyce, President/Chief Digital Officer - Apr 19, 2016It’s a relatively new buzzword thrown into the mix of digital marketing and it is primarily used by startups and new companies with zero to no marketing budget or experience.
by Jay Joyce, President/Chief Digital Officer - Apr 10, 2016The Idea People are developing algorithmic associations between customer behaviors, predictive analytics and projected digital channel growth to deliver a more scientific approach to marketing in the digital space.
by Bill McCown - Jan 14, 2016The Idea People work with large to mid-size businesses to help them integrate IoT technology at a price point that is becoming more accessible for larger numbers of companies.